Author Marketing
Launch Your Book Into the World
From Amazon ads and social campaigns to press coverage, video trailers, and print collateral — Pinallo handles every channel that puts your book in front of readers.
5
Marketing pillars
10+
Service offerings
360°
Author visibility
Pillar 01
Digital Discovery & Paid Advertising
Amazon PPC Campaign Optimization
Setup, keyword grouping, listing search enhancement, and live performance monitoring of pay-per-click sponsored ads inside the Amazon bookstore ecosystem.
Omnichannel Social Marketing
Complete professional profile configuration, custom monthly template asset designs, targeted keyword tracking, and cross-platform targeted ad placements.
Pillar 02
Web Development & Brand Assets
Author Portfolio Website
Custom minimalist UI/UX web architecture engineered to showcase a writer's complete bibliography. Includes 1 to 5 years of custom domain registration, high-speed hosting allocation, and a dedicated SSL security plugin.
Amazon A+ Detail Page Content
Production of high-impact rich media components, product banners, layout graphics, and series comparison tables to maximize conversion rates on retail detail pages.
Pillar 03
Multimedia Promotion
Cinematic Video Trailer
Production of a high-impact, 60-second video trailer optimized for distribution across visual networks like YouTube, TikTok, and Instagram Reels.
Radio Broadcasting Ad
Full studio voice capture and audio production for a professional 30-second commercial spot, including scheduled distribution across regional broadcast lines (6 total airings).
Pillar 04
Public Relations & Media Outreach
Press Release Campaigns
Professional copy drafting and strategic distribution of a book launch press release across digital wire channels (available in 20-platform or 80-platform news networks).
High-Authority Feature Placements
Guaranteed editorial feature slots and dedicated author profile articles published inside national mainstream print and digital outlets like Reader's Digest or USA Today.
International Book Fair Placements
Comprehensive registration handling, shipping coordination, and physical stand display placement for your book at major global publishing expos.
Pillar 05
Offline Print Marketing Materials
Physical Promotional Kits
Custom graphic composition and high-gloss physical manufacturing runs of standard physical marketing collateral: premium business cards (250 count), custom event bookmarks (250 count), and marketing postcards (100 count).
Ready to build your launch strategy?
Tell us about your book and goals — we'll recommend the right mix of digital, multimedia, PR, and print marketing services.